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Junior CRM Manager

Germany, Berlin, BerlinMarketing

Job description

Who we are:

alpakas is on a mission to prove that grocery delivery can be radically more sustainable. We are zero-waste, organic & local - and we are just getting started. We are live in Berlin but will expand quickly in Germany. We combine sustainability and practicality to address one of the biggest waste problems of our time: plastic packaging. To achieve zero-waste, we use our own system of reusable refill-containers and work with suppliers who believe in the same mission. We want to make it easy to re-connect to the local producers and are proud to work with many of them already 💙

Come join the cause!

Your role:

As our Junior CRM Manager you'll elevate customer loyalty at alpakas. Your goal is to create a relevant notification mix to engage with our customer base. For us, CRM is so much more than just sending newsletter. Classically put: send the right message at the right time via the right channel to the relevant customers.
At alpakas, we are true team players! You'll be part of the marketing team and work closely with everyone including the design team, category management and product. Our Senior CRM Manager will be your sparring partner and mentor. 

If you LOVE food, have stellar operational skills across the essential CRM channels (E-Mail, Push and In-App Notifications) and enjoy working data-driven as well as creatively we want to get to know you.  

We are looking for people who want to grow and make their team better along the way. So even if you don’t tick all the boxes but think you’d thrive in this role, we would really like to learn more about you.

In this role, you’ll get to:

  • Join our diverse marketing team & become a member of the alpakas family

  • Develop a test-and-learn approach for continuous improvement across our CRM channels

  • Test ideas and learn to see what works and what doesn't - we embrace failures and mistakes to learn together

  • Integrate your efforts with our quickly evolving app and other marketing activities, to build an amazing zero waste customer community 

Job requirements

We are looking for people who have...

  • 1-2 years of experience in CRM or bring a big passion for CRM

  • Analytical mindset and interest in data-driven Marketing 

  • Good communication skills and a creative mindset 

  • Experience in Mobile CRM is a plus

  • A true passion for sustainability and food

  • A growth mindset - prepare our scale phase with us

  • Fluent in German and English 


  • Work together with a diverse team that consists of experienced and driven entrepreneurs

  • Contribute to building a sustainable product that will change the way we shop groceries

  • Build a company culture that is based on the principles of inclusivity, purpose and collaboration

  • Work on-site in our Berlin office as well as remote

We embrace and welcome diversity. It’s important to us to create an inclusive workplace - we are looking for someone to join our team regardless of their race, national origin, color, caste, social origin or position, gender, gender expression, sexual orientation, religion, age, disability, political opinion, marital status or any other characteristic. We encourage everyone to reach out so we can get to know each other!